Friday, April 27, 2007

Mobile Advertisement

The purpose of this project was to bolster awareness of Health Plus in the Washington Heights area of Manhattan, specifically targeting those who use New York Presbyterian Hospital for their medical needs.

The ad was placed on mobile advertising trucks in the area.

Role: Designer

Mailing


This card was sent out to prospective Health Plus members in the Washington Heights area, targeting members of a provider that was going out of business; part of a broader marketing blitz in that area. It was also meant to let people know that Health Plus was accepted at New York Presbyterian Hospital.

Role: Designer

Health Plus Business Solutions Card


Distributed as part of an informational packet to small business owners in the NYC area with employees in need of affordable health insurance.

Role: Designer

Mailing: "Grandparents Raising Grandchildren" Front



Role: Designer

Mailing: "Grandparents Raising Grandchildren" Back

Internal Company Newsletter "On The Plus Side"


Front page and excerpt page from monthly company newsletter.

Role: Designer, Editor, Layout, Production

Internal Company Newsletter "On The Plus Side"

CPP Poster


This poster was created to let members of a healthcare provider that was going out of business know that there were other options for their healthcare needs and that Health Plus was one of them.

Role: Designer

"We Love Manhattan" Marketing Flyer


A marketing flyer to direct people to Health Plus office locations in Manhattan. (Similar fliers were created for the other 4 boroughs) Role: Designer

Women's Wellness Fair Event Flyer

The following 3 fliers were created for various marketing events in the NYC community. These types of fliers make up the bulk of marketing for Health Plus so I try to make them clean and as pleasing to the eye as possible to increase their effectiveness.

Role: Designer

4th of July Marketing Event Flyer

3 Kings Day Marketing Event Flyer

Journal Ad


Journal Ads are done in sponsorship of local community organizations. In return for sponsorship, Health Plus receives an ad in the organizations journal for the sponsored event.

Role: Designer